First of all what is social bookmarking? Social bookmarking is very similar to personal bookmarking except that in this case, you are bookmarking not on your personal computer but on the internet. The other difference is that your bookmarks are also made available or can be shared with other people via the internet with this method of bookmarking.

So why is it essential to the internet marketer? One of the key reasons that social bookmarking is important to the internet marketer is because when you create social bookmarks, you are essentially creating backlinks and attracting a targeted niche.

As an internet marketer, you would have realized that traffic is the lifeline to your business. Without traffic you have no business. As such, you will use all the methods and tools available to help you to drive traffic to your site.

Social bookmarking provides you with one of the avenues to create backlinks to your site. This has some distinct advantages such as:

  1. Backlinks helps you to move up in the page ranks.

With a higher page rank, you will also be able to be potentially positioned higher up in the Search Engine Results Page or commonly referred to as SERP. The chances of your links being clicked by internet searchers or potential customers are higher if you are higher up in the SERP ranking

  1. It uses tags to group together similar topics.

Hence, your target would be more focused. When people search a particular tag, it means that they have already identified what niche or area they want to look for. This means that when someone clicks on your link form that bookmark, that person is already a “targeted” person with the right potential

  1. It allow traffic to flow from the social bookmark website to your site.

This represents a further increase in the potential volume of customers to your website

Hence, as an internet marketer, you must also use it as a means to help you generate additional traffic to your site. Without it you would potentially miss out a chunk of the traffic; some of which could be your customer.

If you plan to or is already manually doing social bookmarking, you will find that bookmarking is a very tedious and repetitive work which takes up a lot of your energy and time. As such, you should consider automating the bookmarking tasks and you will find that it will free you up that time which you can use to do something more productive.

If you plan to or is already manually doing social bookmarking, you will find that bookmarking is a very tedious work which takes up a lot of your energy and time. As such, you should consider automating the bookmarking tasks and you will find that it will free you up that time which you can use to do something more productive.