Terms of Use


By accessing and /or registering to Blogness.net (from now on “Blogness”, “Site”, “Marketplace”) you are agreeing with the following Terms of Use (“Terms”), which are defined to make sure Blogness is useful for everyone. Blogness LTD is a company registered in England and Wales with company number 8873536. The following Terms enter into force on December 2014.


User: individual person or company who access Blogness, registered or not.

Member: User who is registered at Blogness for the purpose of using the website to buy/sell online advertising.

Member account (“Account): private space of a Member which contains all historic transactions, performance statistics, messages, credit notes, invoices, and personal information. Each member can login to its account using a username and password defined at the registration process.

Online Advertising: the process of buying or selling advertorials on websites. The ad formats can vary, from banners to sponsored posts, social media promotion, among others. Blogness reserves the rights to add or remove any ad format at any time without previous notification.

Advertorial: adverts, ads, advertorial or artworks stand for online advertising placements on certain websites/blogs.

Publisher: Member who offers online advertising on his/her website.

Advertiser: Member who contracts online advertising.

Booking: a contract between the Advertiser and Publisher. The Advertiser pays for an advertorial that will be hosted by the Publisher according to instructed specifications for a defined time frame.

Marketplace: User interface of Blogness after registering and logging in.

Blog: Blogs are a type of website. Blogness gives the same treatment to a blog or a website.

Integration: the act of uploading the advertorial by the Publisher on his/her website.

Url: web address of the Publisher’s website or landing page hosting the advertorial.

Site Usability

Blogness provides an online platform where Publishers and Advertisers can buy and sell online advertising efficiently. Publishers need to register in order to submit their websites and advertising offer. Upon submission, Publishers are instructed how much they will get paid by Blogness for each advertisement. Publishers can select from a price range suggested before completing the submission. Prices are calculated by a quality control system designed by Blogness, based on the web traffic and metrics of each website. Blogness reserves the right to adjust prices at any time without previous notification. These prices won’t affect ongoing contracts already placed.

Blogness manually approves or disapproves all submissions according to its own assessment criteria. Once advertorial offers are approved, they will be displayed on the system. Registered Advertisers can login and search on the Marketplace for their most suitable advertorials. Should they find anything suitable, Advertisers can pay to secure advertorials on the target websites/blogs. Blogness commission fee is already added to the final price the Advertiser will pay, on top of the agreed price the Publisher will receive.

Registration Member Account

– Registration is required to buy/sell.

– By registering in Blogness you will have full access to all the site’s features, services and benefits.

– Registration is free of charge.

– Blogness reserves its rights to reject or remove any member account without the need to provide further details. However, Blogness will only enforce this clause if thinks that the member account is not meeting some terms of use detailed in this agreement.

– By submitting the registration form, the User agrees that is aged at least 18 years old or more, and provides authentic personal or corporate details. Any change on these details should be updated in the Member account or informed to Blogness immediately.

– Once submitted the registration form, the new Member will receive a confirmation email from Blogness detailing all relevant information. The Member should confirm his/her email address to complete registration.

– Each member will be assigned a username and password. Each member is responsible of keeping his/her Member account details confidential and safe. Blogness has no responsibility on the loss or bad practise of members’ details, neither the consequences that may array these losses or bad practises.

– There are three types of accounts, Publisher, Advertiser or Both. Each individual/company can have only one Member account.

– The Member Account is personal and non-transferrable to a third party.

– Members have the right to cancel any account without giving reasons. They should communicate with Blogness team for this purpose.


Once the Advertiser books an order, the Publisher is immediately notified to his/her registered email address. The Publisher has 72 hours to integrate the booking. If the advert is not integrated within that time frame, the Advertiser can cancel the Booking. Nonetheless, the Publisher can reject any booking without explaining the reasons.

Once the publisher submits the integrated url, Blogness will crawl the Publisher’s site to ensure the booking has been integrated as instructed by the advertiser. If that’s confirmed, the booking is activated for the period contracted. Blogness will crawl the Publisher’s site on a daily basis to ensure the booking integration is kept as instructed during all the period contracted.

Active bookings cannot be cancelled by the Advertiser unless the Publisher fails to keep the advertorial as instructed. More details on Payments section below. Advertisers can request changes once though, which will be subject to approval from the Publisher.



Advertisers are required to pay in advance for any booking. In case of cancelled bookings – rejected by Publishers or cancelled by the Advertiser because of long waits – Advertisers will be credited their account for the amount in question. This credit can be used for new bookings. If Advertisers wants to withdraw the funds, they will need to contact Blogness customer support.

Blogness accepts credit/debit cards and Paypal as means of payments. All credit information is stored on the secure server of third parties not in Blogness.net as detailed in our Privacy Policy.


Publishers are paid the agreed advertorial fee in 12 equally valued monthly instalments. Publishers will receive one payment at the end of each month with all the accumulated bookings prorated. If the Advertiser’s advertorial is modified or taken down at any point of time for any reason, the Publisher will have 7 days to fix it. After that, the Advertiser can cancel the booking and the Publisher will not be paid the remaining balance for the period previously contracted.


Blogness is not responsible neither liable for any action or consequences generated by transactions on www.Blogness.net, whether they are suffered directly or indirectly or are immediate or consequential, including but not limited to advertorials harming web reputation or rankings of the website.

Blogness cannot guarantee continuous, error-free or secure access to our services or that defects in the service will be corrected on a specific timeframe.

Blogness gives no guarantee relative to the materials or functioning of software used either on hosting sites, servers or all Internet access and is in no way responsible for financial loss, be it alleged, real or otherwise, resulting from use of the website.

The directors, administrators, employees, owners, intermediaries and representatives of Blogness.net are not held responsible for any direct, accessory, indirect or immaterial damages resulting from use of the website, even if the aforementioned parties have been informed of the possibility of such damages occurring.

Blogness makes no declaration or guarantee, explicit or tacit, concerning the site, the advertising offers or anything they contain.

Blogness is not responsible neither liable for any violation of copyright, brands or other intellectual property rights, nor that the service, action or any materials of the site be free of viruses, Trojan horses or other hostile, disruptive or destructive malware.

If the member or user is a consumer, rights that are accorded to consumers by law are not put into question by the present clause.

Using Blogness

Every Member is responsible of the content they upload in relation to the law and the present Terms of Use.

Please report problems, offensive content and policy breaches to us using the reporting system.

Blogness reserves its rights to act with no previous notice and issue warnings, limit or terminate our service, remove hosted content, terminate Member accounts and take technical/legal steps to maintain the correct functionality of the website, without having any liability on these acts.

When using Blogness you agree to:

  • provide authentic information of your products, services and personal/business details;
  • not violate any UK or International laws;
  • not publish any threatening, abusive, defamatory, obscene or indecent material;
  • not infringe any third-party right;
  • not distribute malwares, spam, chain letters, or pyramid schemes;
  • not copy, modify, or distribute any other person’s content without their consent;
  • use any robot spider, scraper or other automated means to access Blogness and collect content for any purpose without our express written permission;
  • collect information about others, including website url addresses or User email addresses without their consent;

Personal Information

By using Blogness, you agree to the collection, transfer, storage and use of your personal information by Blogness on servers located world-wide. You agree that Blogness can manage your personal information according to our Privacy Policy.


The User or Member accepts to defend and remunerate Blogness (including reasonable lawyer fees), corporate officers, directors, administrators, employees, owners, and representatives against any demands or reclamations made by a third party, caused by or resulting from a violation or any other act for which the user or member is responsible, that arose from them not upholding the instructions, guarantees and/or obligations contained in the current Terms of Use, or having violated any law or any right of this third party. This includes but is not limited to complaints and claims with regards: infringement or violation of intellectual property rights, damaged or stolen items, libel, calumny or other defamation, privacy rights or “false representation”, publicity rights.


You agree not to copy, sell, resell, exploit, distribute or modify any content from Blogness without our express written approval. All the programming codes, engineering and algorithms logic on Blogness are copyrighted, you may not attempt to decompile, imitate or intend any reverse engineer to discover any source code contained on Blogness.

When you publish content on Blogness, you agree to have the right to grant us a non-exclusive, worldwide, perpetual, irrevocable, royalty-free, sub-licensable right to exercise the copyright, publicity, and database rights to that content.

Blogness may use external applications such as Google Page Rank, Moz Rank, Sistrix, among others. Blogness is not responsible neither liable of the accuracy of this service, which is provided as a tool to improve the User experience. Additional services such as Facebook and Twitter integrations are provided for improving users’ experience, and Blogness has no liability on their functionalities and content.


Blogness will not intervene in any disputes between third parties. If you are Publisher or an Advertiser, with any disagreement on your booking contract, we encourage you to contact the other party and try to resolve your dispute directly.

If you have any problems using our system, or disagreements with our ads policies, we invite you to contact us to discuss the best alternatives. You agree that any complaints and disputes between you and Blogness will be resolved by courts of England and Wales.